when an organization does not have enough money to operate successfully or in the normal way:
• Most companies that file for bankruptcy are undergoing some kind of cash crunch.
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cash crunch UK US noun [C] INFORMAL
► FINANCE, ECONOMICS a CASH CRISIS(Cf. ↑cash crisis): »
Jarvis said a cash crunch was slowing construction work and raising costs, and it was seeking support from its lenders and stakeholders.
Financial and business terms. 2012.