the number of copies of a book, newspaper etc that are printed at any one time:
• Publishers aren't publishing fewer titles, but they are doing smaller initial print runs (= first ones ) .
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print run UK US noun [C] PRODUCTION
► the number of copies of a particular book, newspaper, etc. that are produced at one time: a first/initial/second print run »
A first print run of 175,000 copies is planned by the publisher.
Financial and business terms. 2012.