an occasion when information or advertising material is sent through the mail to a large number of people at one time, or the information or advertising material sent in this way; = mailshot Bre:
• Tick this box if you do not wish to receive mailings from other companies.
• She follows up the mailings with phone calls.
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mailing UK US /ˈmeɪlɪŋ/ noun [C] COMMUNICATIONS, MARKETING
► (UK also mailout, UK also mailshot) the act of sending letters, packages, or electronic messages to a lot of people at one time: »
If you received a mailing of a 38-page brochure, it's because you signed up at one of our stores.
»A second mailing had a big impact on increasing return rates.
► US (UK mailshot) a paper advertisement sent to homes or businesses: »
I've got 1,500 mailings that have to get out before the evening post.
→ See also DIRECT MAILING(Cf. ↑direct mailing), MAILER(Cf. ↑mailer), MASS MAILING(Cf. ↑mass mailing)
Financial and business terms. 2012.