Robert Greenberg started this shoe company after he left L.A. Gear in 1992. His four sons helped to build one of the top footwear brands in the United States. Skechers is known for great marketing and for producing trendy, affordable sneakers sold in department stores, as well as in its own stores, throughout the world.
Historical Dictionary of the Fashion Industry. Francesca Sterlacci and Joanne Arbuckle.