v.
To lower the price of a product to close a sale.
Example Citation:
"The Burn Artist is expecting to close a sale of an e-shop merchant system. It will be an enterprise-wide sale, thousands of seats. He is going to drop his pants from $15 million to $10 million to make the close."
— Po Bronson, "Someone's Got to Move Units!," Wired
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New words. 2013.