The total dollar value of all revenue derived by the firm from the principal operations of its business during the period covered by the income statement report. American Banker Glossary
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total sales calculated by summing all sales at invoice values, neglecting any adjustments such as customer discounts or returns. Bloomberg Financial Dictionary
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gross sales UK US noun [plural] ACCOUNTING
► the total value of a company's sales before an amount has been subtracted for costs such as returned, damaged, or missing goods, and any price reductions, taxes, etc.: »
He expects the company to generate at least $15 million in gross sales next year.
Financial and business terms. 2012.